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Local Teen Movement Celebrates 16 Years of Youth Tobacco Prevention Advocacy

FACT Movement Empowers Young Leaders to Spread the Truth about Tobacco

(June 22, 2017) -

For more information please contact:

James Martinez
[email protected]
(312) 445-2501

BROOKFIELD, Wis. – On Saturday, June 24, the American Lung Association in Wisconsin will celebrate the 16th anniversary of the FACT Movement, a youth-driven advocacy organization that educates teens on the damage that tobacco can do.

FACT was initially launched on June 24, 2001 when 300 Wisconsin teens gathered in Madison on the final day of the inaugural “Kickin’ it to Big Tobacco Bash.” Today, 27 FACT groups throughout Wisconsin are spreading the truth about tobacco by leading educational advocacy initiatives including peer-to-peer advocacy, media outreach, and meeting with community leaders. Since the group's inception, FACT members have helped lower youth smoking rates by supporting proven policies like higher tobacco taxes and smokefree air laws.

“Since FACT started in 2001, high school smoking rates in Wisconsin have dropped from 33 percent to the current all-time low of 8 percent,” said Renee Wadzinski, manager of the FACT Movement. “But there’s still more work to be done. Each year, nearly 3,000 kids in Wisconsin become new daily smokers.”

For the Sweet 16 birthday of the movement, FACT activists across the state will host fun and educational events, including:

·         A birthday party-themed “FACT Lounge”

·         A birthday piñata with candy labeled with prevention messages, such as “Tobacco Tricks, Not Treats”

·         16 facts about tobacco chalked on the walkways of local parks


In addition to the statewide celebrations, FACT is hosting contests on their social media accounts where FACT youth members will have opportunities to win prizes. More information is available at or on the organization’s Facebook, Instagram and Twitter. FACT is part of the Wisconsin Tobacco Prevention and Control Program and is managed by the American Lung Association in Wisconsin.


About the American Lung Association in Wisconsin

The American Lung Association in Wisconsin is the leading organization working to save lives by improving lung health and preventing lung disease, through research, education and advocacy. The work of the American Lung Association is focused on four strategic imperatives: to defeat lung cancer; to improve the air we breathe; to reduce the burden of lung disease on individuals and their families; and to eliminate tobacco use and tobacco-related diseases. For more information about the American Lung Association, a holder of the Better Business Bureau Wise Giving Guide Seal, or to support the work it does, call 1-800-LUNGUSA (1-800-586-4872) or visit:

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