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Every 5 Minutes a New Mexico Woman is Diagnosed with Lung Cancer

(May 3, 2018) -

For more information please contact:

James Martinez
[email protected]
(312) 445-2501

In the last 40 years, lung cancer in women has increased 94 percent, and now impacts more than 800 people in New Mexico. To raise awareness of the number one cancer killer, the American Lung Association in New Mexico is celebrating lung cancer survivors and also turning New Mexico turquoise during National Women’s Lung Health Week (May 6-12).

During the week, the Lung Association is celebrating local lung cancer survivors, including 

  • Ashley Rivas, lung cancer survivor, diagnosed at 32 years old.
  • Allison Ross, whose mother passed away from lung cancer in November 2017, and now volunteers for the Lung Association to honor her mother.

In addition, 1,000 turquoise luminarias will be illuminated at Tiguex Park, on Thursday May 10, 2018 at sundown.  Turquoise is the signature color of LUNG FORCE. The 1000 luminarias represent the close to 1000 New Mexicans that will be diagnosed with lung cancer this year.  A turquoise hot air balloon glow will also commemorate Women’s Lung Health Week. 

  • CVS In-Store Campaign: From May 6 - 26, CVS Pharmacy customers can make a donation of $1, $3 or more at the register to raise funds for lung cancer awareness, research and education. In addition, CVS Pharmacy will donate $1 for every pack of Extra Gum that is purchased, up to $100,000 to the Lung Association’s LUNG FORCE.

During National Women’s Lung Health Week, the American Lung Association encourages everyone to get involved by wearing turquoise, turning their social media profiles turquoise, and donating at


About the American Lung Association

The American Lung Association is the leading organization working to save lives by improving lung health and preventing lung disease, through research, education and advocacy. The work of the American Lung Association is focused on four strategic imperatives: to defeat lung cancer; to improve the air we breathe; to reduce the burden of lung disease on individuals and their families; and to eliminate tobacco use and tobacco-related diseases. For more information about the American Lung Association, a holder of the coveted 4-star rating from Charity Navigator and a Gold-Level GuideStar Member, or to support the work it does, call 1-800-LUNGUSA (1-800-586-4872) or visit:

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Questions about your lung health? Need help finding healthcare? Call 1-800-LUNGUSA.

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