Anthem Blue Cross and Blue Shield Invests in Clean Air, Healthy Lungs
Leading national health insurance company sponsors the Fight For Air Climb
(January 15, 2020) - BROOKFIELD
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Today, the American Lung Association in Wisconsin announced that Anthem Blue Cross and Blue Shield has signed on as the Presenting Sponsor for the 12th annual Fight For Air Climb at the U.S. Bank Center in downtown Milwaukee. Anthem has been the Presenting Sponsor since the event’s inception, which has resulted in a significant investment that funds local programs to support clean air and healthy lungs and has launched the Milwaukee Climb to the number one spot in the nation for seven consecutive years.
The Fight For Air Climb, set for March 7, attracts thousands of Wisconsin residents from all corners of the state who race, jog or walk up the stairs of the U.S. Bank Center (47 floors, 1,034 steps) in an effort to raise awareness and money to fight lung disease. Climbers range in age from five years old to 96.
“Through events like the Fight For Air Climb, we are able to fund our work to improve air quality, educate residents on lung health and help people who suffer from lung disease,” said Megan Cordova, executive director for the Lung Association in Wisconsin. “But we can’t do it alone. Our partnership with Anthem Blue Cross and Blue Shield helps us provide vital support to our community. From funding asthma education, to providing resources to those suffering from lung cancer, this support makes people’s lives better every day.”
“Anthem is proud to once again partner with the American Lung Association in Wisconsin to support the Fight for Air Climb because it’s a unique and special event on Wisconsin’s philanthropic landscape and we understand the role this event plays in promoting lung health in our communities,” said Paul Nobile, president of Anthem Blue Cross and Blue Shield in Wisconsin. “Our associates are already gearing up and raising funds for a big turnout at the Climb.”
In Wisconsin, approximately 4,150 people will be diagnosed with lung cancer this year. The Fight For Air Climb raises awareness for lung disease, raises money for life-saving research, and funds critical local programing like educational programs to help local children better manage their asthma and free programs to help locals quit smoking.
Registration for the 2020 Fight For Air Climb is currently open online or by calling 262-703-4200.
About the American Lung Association
The American Lung Association is the leading organization working to save lives by improving lung health and preventing lung disease, through research, education and advocacy. The work of the American Lung Association is focused on four strategic imperatives: to defeat lung cancer; to improve the air we breathe; to reduce the burden of lung disease on individuals and their families; and to eliminate tobacco use and tobacco-related diseases. For more information about the American Lung Association, a holder of the coveted 4-star rating from Charity Navigator and a Gold-Level GuideStar Member, or to support the work it does, call 1-800-LUNGUSA (1-800-586-4872) or visit: Lung.org.
About Anthem Blue Cross and Blue Shield in Wisconsin: Anthem Blue Cross and Blue Shield is the trade name of Blue Cross Blue Shield of Wisconsin (BCBSWi), Compcare Health Services Insurance Corporation (Compcare) and Wisconsin Collaborative Insurance Company (WCIC). BCBSWi underwrites or administers PPO and indemnity policies and underwrites the out of network benefits in POS policies offered by Compcare or WCIC; Compcare underwrites or administers HMO or POS policies; WCIC underwrites or administers Well Priority HMO or POS policies. Independent licensees of the Blue Cross and Blue Shield Association. ANTHEM is a registered trademark of Anthem Insurance Companies, Inc. The Blue Cross and Blue Shield names and symbols are registered marks of the Blue Cross and Blue Shield Association. Well Priority is a service mark of Wisconsin Collaborative Insurance Company. Additional information about Anthem Blue Cross and Blue Shield in Wisconsin is available at www.anthem.com. Also, follow us on Twitter at www.twitter.com/askanthemand on Facebook at www.facebook.com/askanthem.
About the American Lung Association in Wisconsin: Our mission is to save lives by improving lung health and preventing lung disease. With your generous support, the American Lung Association is "Fighting for Air" through research, education and advocacy. For more information about the American Lung Association or to support the work it does, call 1-800-LUNG-USA (1-800-586-4872) or visit www.Lung.org.
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