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Annual Report

2017 Annual Report - Health Education
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Health Education

Tools and Support for Every American Who Breathes

20,000 people chose Freedom From Smoking to help them quit smoking

Helped 20,000 people quit smoking through Freedom From Smoking®

Trained more than 200 Better Breathers Club facilitators

Trained over 200 new Better Breathers Club facilitators

Our Asthma Basics course helped 4,500 more patients and caregivers manage their asthma

Helped 4,500 more patients and caregivers manage their asthma through our Asthma Basics course

More than any other organization, Americans turn to the American Lung Association for trusted information, helpful tools and reliable support for better lung health. In fact, nearly 10 million people visit every year for lung health information and resources.

This year, we transformed the Lung Cancer Action Guide into an online Lung Cancer Navigator tool available at, featuring five engagement pathways, including the newest addition, a pathway for patients in lung cancer treatment. This tool connects users with the comprehensive education resources for every stage of the lung cancer journey.

doctor with little girl and her mother

More than 24 million Americans live with asthma, including more than 6 million children, for whom it is a leading cause of hospitalization and missed school. This year, we expanded the reach of our Asthma Basics online learning module, helping almost 4500 patients and caregivers learn how to manage asthma. We enhanced the program by launching a Spanish language version. We also developed an online educator training to prepare community asthma educators to deliver adult asthma education using Breathe Well, Live Well: The Guide to Managing Asthma at Home and Work.

We were a lead partner in creating the first-ever COPD (chronic obstructive pulmonary disease) National Action Plan, which was announced by the National Heart, Lung, and Blood Institute (NHLBI) in May. COPD is the third leading cause of death in the U.S. and impacts more than 11 million Americans. The plan's key goals include the call for greater public awareness of COPD, strategies to reduce COPD risk factors, improved quality of care and increased research efforts surrounding COPD. We also implemented an expansion of our Better Breathers Clubs—most of whose members have COPD—and trained over 200 new Better Breathers Club Facilitators.

More Health Education Impact

New Freedom From Smoking® PLUSHelping smokers quit is an essential part of our mission. With our innovative new Freedom From Smoking® Plus, available on computers, tablets and smartphones, the Lung Association continues as America's leader in smoking cessation. Last year nearly 20,000 people chose Freedom From Smoking to help them quit.
Spreading Hope for Better TreatmentTumor testing can help lung cancer patients and their care team better understand their unique cancer and can lead to more effective, targeted treatments. Our "Tell a Friend About Tumor Testing" initiative encouraged people to share this exciting news and urge a friend with lung cancer to get tested.
Debbie Seals
Hitting the Backroads to Help Smokers QuitIn partnership with Anthem Healthcare, the Lung Association brought quit-smoking support to high need areas in nine states. One of the superstars of this program was Debbie Seals, who works for the Lung Association in southwest Virginia, and has done tremendous work helping smokers in rural Virginia and West Virginia quit. She has also increased our impact in the area by training two dozen additional Freedom From Smoking® facilitators in the area. Debbie was even featured in the Washington Post in a major article about rural tobacco use!
grandfather fishing with grandson
Building on the Comfort of CommunityWe now sponsor seven lung health support communities on the Inspire platform. This year, we enhanced the user experience for the more than 109,000 members by offering a series of “Ask the Expert” chats and our Lung HelpLine staff introduced regular discussion starter topics, which stimulated valuable interaction.
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    Ask An Expert

    Questions about your lung health? Need help finding healthcare? Call 1-800-LUNGUSA.

    Get help
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    We need your generous support

    Make a difference by delivering research, education and advocacy to those impacted by lung disease.

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    What is LUNG FORCE?

    LUNG FORCE unites women and their loved ones across the country to stand together in the fight against lung cancer.

    Get involved