2016 Cycle the Seacoast Announces Eastern Mountain Sports as Its Signature Bike Sponsor | American Lung Association

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2016 Cycle the Seacoast Announces Eastern Mountain Sports as Its Signature Bike Sponsor

EMS to Provide Bike Service to Cycle the Seacoast Participants

(March 7, 2016) -

PORSTMOUTH,NH  – The American Lung Association’s Cycle the Seacoast is proud to announce Eastern Mountain Sports (EMS) as its signature bike sponsor for the annual event.  Cycle the Seacoast will be held on Sunday, May 1 in Portsmouth. The annual event is a one-day, multi-route cycling event where cyclists can choose from a 25, 50 or 100 mile route.  Funds raised will support the American Lung Association’s mission: to save lives by improving lung health and preventing lung disease through research, education, and advocacy.
“The Lung Association is honored to work with Eastern Mountain Sports as our official bike sponsor for the 2016 Cycle the Seacoast,” said Jeff Seyler, President & CEO of the American Lung Association of the Northeast. “We are confident that our collaboration with EMS will ensure the safety of our riders during the event and the best bicycle service possible.  We invite anyone who has ever thought about riding in our event to join us this year. We hope to continue to work with Eastern Mountain Sports in the future.”

“EMS Portsmouth is proud to be the bike shop sponsor of Cycle the Seacoast,” said Tim Shockro, EMS Portsmouth store manager.  “We’re looking forward to helping the cyclists gear up and get out there to have fun and support Lung Association’s mission.”

Founded in 1967 by two New England rock climbers and based in Peterborough, New Hampshire, Eastern Mountain Sports is one of the nation’s leading outfitters of outdoor gear, clothing, footwear and accessories with 61 retail stores in 12 states. Eastern Mountain Sports designs and sells products for outdoor adventurers who participate in a variety of sports, such as mountaineering, backpacking, camping, hiking, adventure racing, climbing, kayaking, mountain biking and snow sports. Eastern Mountain Sports’ products and technology are tested by its product development and quality assurance teams in conjunction with the Eastern Mountain Sports Climbing, Kayaking and Ski Schools. More information is available at www.ems.com.

Cycle the Seacoast is open to those 7 years of age and older. A non-refundable registration fee of $35 is required with a fundraising minimum of $200 per person. To find out more or to register visit BikeTrekNewEngland.org.

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